The popular fast-food brand KFC has confirmed the launch of its new entry on its menu in all its outlets in the UK. From the 2nd of January 2020, it will introduce a vegan burger for all the plant-based diet followers. The chicken breast fillet in the burger will be replaced with a Quorn fillet and it will be coated with herbs and spices. In addition to this, vegan mayonnaise along with crisp iceberg lettuce will be there in a soft-glazed bun.
The company has taken the decision after carrying out many successful trails in locations namely London, Bristol, and the Midlands during the last summer season. While doing that, KFC noticed a huge surge in the sale of its vegan burger which prompted it to introduce it to the entire nation. All the vegan burgers were sold out in just four days during the trial period and this demand was about 500% higher than their expected results. Since then, KFC has been receiving requests from all across the nation to launch the vegan burger in every part of its location.
Ira Dubinsky, known for managing KFC in the UK and Ireland has shared that now all vegans, flexitarians and their fried chicken lovers will be able to enjoy the taste of their Original Recipe with one another at the same place. Even PETA has welcomed this move of KFC to launch the vegan burger. And its members have highlighted the role they played to help KFC introduce affordable and vegan food for its audience.